• English for Luxury Brands

    Levels: CEFR A1 – B2

    Duration: 30-60 hours

    English for Luxury Brands

    CEFR A1 – B2  | 30-60 hours

Tell Your Brand’s Story with Confidence

Your brand has a unique heritage and story that captivates your customers and ensures their loyalty. Our English for Luxury Retail course equips your frontline staff and management team with the language skills to communicate with elegance and precision, ensuring every interaction reflects your fashion house’s values. 

Why choose our English for Luxury Brands course?

  • Boost customer satisfaction through clear and confident communication.
  • Strengthen your brand’s reputation by aligning language skills with luxury standards.
  • Enhance team morale and professionalism with practical, relevant language training.
  • Ensure consistent service quality across all locations with scalable online training options.

Ensuring a luxury experience 
Our course features a range of activities to simulate key retail scenarios, from serving customers (sales ceremony) to making small talk and dealing with enquiries and complaints. Our trainers bring extensive knowledge of luxury brand culture and standards, obtained from working with many prestigious fashion houses.
 

  • Beginner to Upper-Intermediate levels
  • Flexible course duration (30-60 hours)
  • Maximum 20 per class 
  • In-house, at our Centre or Online 
  • Graded certificate 
  •  Post-course report  

Customised training for all levels
Whether your team members are seasoned professionals or new hires, our courses are tailored to enhance their English communication skills to strengthen your brand’s distinct voice and customer engagement style.

Flexible delivery options
We offer both in-person training as well as comprehensive online sessions, ideal for teams across the APAC region, ensuring consistent learning regardless of location.

This course is beneficial for:

  • Frontline sales associates aiming to deliver impeccable customer service in English.
  • Management teams seeking to refine their leadership communication and brand representation.

What can participants expect to learn?

Our course is designed with the specific needs of luxury brands in mind. Using customised materials and real-life scenarios, we ensure that your team gains practical and relevant skills that can be applied immediately in their day-to-day tasks.

By taking this course, your team will learn to

  • Master luxury brand vocabulary and storytelling to convey heritage and exclusivity.
  • Enhance customer interactions with polished, culturally aware English communication.
  • Develop confidence in handling complex queries and personalised service conversations.
  • Improve written and spoken communication for consistent internal and external brand representation.

Enter your email address to access a sample course outline.

Complimentary Services

At English for Asia, we are committed to achieving the best learning outcomes for your team. To ensure the effectiveness of each course, we offer a range of complimentary services, including

  • On-site pre-course testing to determine your team's proficiency levels and specific language requirements. This is followed by a summary report outlining our findings and recommended training. 
  • A final report upon completion of the course, which includes a comprehensive summary of the training and personalised comments on the progress of each participating team member. 
  • Each participant will receive a personalised, graded certificate upon successfully completing the course. 

We take pride in providing these additional services to enhance the learning experience and ensure the best possible outcomes for your team.

Our trainers

South Africa

Ana Gonsior

B.Ed, TESOL, TEFL

Canada

Dean Schimpf

M.Ed, MA TESOL, BA

Macao

Felisita T. Morais

M.Ed, BA, TESOL

Australia

Matthew Potger

M.Ed, BA

South Africa

Rondrico Gonsior

B.Ed, TESOL

Get started

Submit the form below and our team will be in touch. Alternatively, reach out via any of the options at the bottom of the page.

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